by Alexis | Apr 30, 2020 | digital marketing
Blogging, Social Media, or Both? I often work with entrepreneurs who are one-person shops. I understand they need a work-life balance to thrive, so the last thing I want to do is tell them they MUST do all the social media channels (I do always recommend...
by Alexis | Apr 9, 2020 | digital marketing, work samples
Do you become a well-known speaker before you write a book? Or, do you write a book and use that as leverage to become a well-known speaker? It’s a bit of a chicken or the egg question! But, speaking and writing a book are BOTH great ways to get your worthy message...
by Alexis | Apr 8, 2020 | digital marketing, work samples
Have you ever been in a book group? I had an informal one with some friends when I was in grad school — this served as an opportunity for us to read a non-academic book once a month. Later, when I lived overseas in Japan for two years, I found a book club that became...
by Alexis | Apr 8, 2020 | digital marketing, work samples
It is so tempting, it seems so easy—boost this post and great things will happen! Right? Wrong. In most cases, it is a waste of your money to use the boost post feature in Facebook. WHY WE DON’T LIKE IT When we get access to client accounts and take a look at the...
by Alexis | Apr 8, 2020 | digital marketing, work samples
If you’ve been online in the last week, let alone the last three years or so, then you’ve probably also amassed your fair share of digital downloads. Sometimes known as lead magnets (freebies, giveaways, etc.), these are items that authors and other businesses create...
by Alexis | Apr 8, 2020 | digital marketing, work samples
We can’t stress this enough. NO, the free photo you got from the photo store at the mall is not good enough. NO, the photos from your holiday card with your sister cropped out won’t work (yes, that’s really something someone asked). Let’s say it like this: a picture...
by Alexis | Mar 11, 2020 | digital marketing, work samples
The Before Happiness Companion WorkbookDownload
by Alexis | Mar 11, 2020 | digital marketing, work samples
Image by Marekuliasz/dreamstime.com Cultivate a positive outlook to increase productivity and job satisfaction for yourself and your team. By ALEXIS BIERMAN, GoodThinkInc. The Houston Apartment Association likes to have fun. From zombie blowing tournaments to gala...
by Alexis | Mar 10, 2020 | mosaic musings
Part of the fun for me is to find, aka treasure hunt. I created this list to make sure I visited all the store sections at the thrift shop or considered how I could use any random items at an estate sale…and make sure I don’t buy anything that would blow the...
by Alexis | Mar 10, 2020 | mosaic musings
I started my mosaic journey by breaking plates with a hammer in a plastic IKEA bag (bad choice of material to use, the glass broke the bag pretty quickly–the recommended wrap is an old towel). I had purchased odds and ends of plates from thrift shops and enjoyed the...
